Work with me
I help busy creators land their first $1,000 client on Substack. Start free, join the cohort, or build your Substack business with me.
Start free
The $5K Offer Plan
Free
Get your offer plan in about 8 minutes, built for the audience you already have.
Get my free planWhat's included
- Just your first name and email
- The plan builder by email, right away
- A free 30-minute strategy call
Get Your First Client
Substack Freedom Cohort
$500 USD
60 days of group coaching with 3 coaches, to find your first client with Substack.
Apply for the cohortWhat's included
- Live group coaching calls every two weeks
- Foundation-to-Monetization Course (lifetime access)
- 24-hour async coaching access
- Community Accountability Challenge
- Personalized pre & post-cohort plan
- 1:1 Niche Implementation Call
- The Vault (templates, recordings, AI prompts)
- The Wall of Winners
Bonus for the first 5 members: "Your First 10 Conversations, Ready to Send". 10 real people from your niche, with personalized opening messages, delivered before day 1.
Confidence Guarantee: Show up to your calls, do the exercises, and stay active in async support. If you don't walk away confident running the system on your own, we keep coaching you 1:1, free, until you are. Still not satisfied? Full refund plus $100.
We Do It With You
Your Substack business, built with you
$2,500 USD
A 3-month engagement to turn Substack into a real business: an offer people pay for, a steady way to find clients, and income that doesn't depend on going viral.
ApplyWhat's included
- Everything in the Substack Freedom Cohort
- Ghostwriting: Notes, articles, lead magnet
- Lead boosting + website capture
- Kit setup, done for you
This is for you if:
- You already know what you help people with.
- You want Substack to be a real business: an offer people pay for, a steady way to find clients, and income that doesn't depend on going viral.
- You'd rather have it built with you in 3 months than spend a year figuring it out alone.
- You're ready to invest and move fast.
Results from clients
“Working with William was one of the best decisions I made for my digital product journey.”
First digital product sale within a month. Now at 2,300 subscribers.
Testimonial 1 of 3: Growth with Canva